Sales & Marketing

Both the golf enthusiast and casual golfer have many courses to choose from when deciding where to spend an afternoon or an entire vacation. An inviting and appealing website in conjunction with a strong SEO and SEM campaign, Facebook, Instagram and other social media are imperative to engaging guests and members. These tools in conjunction with a well-placed ad in a national magazine, an article in a hometown newspaper or a billboard seen while driving down the highway, will make the difference in these choices. Honours helps affiliate courses create their own unique brand. We offer the experience needed to maximize visibility and help clubs become well-known in their own markets, as well as on a nationwide basis. In addition, we help affiliate clubs market in a more cost-efficient way by offering:

• Marketing plan development 
• National Golf Foundation’s Golfer Survey Program
• Data collection, database management and customer origin analysis
• Website development, email marketing and search engine optimization
• Honours Golf Co-op Advertising Program
• Public relations campaigns
• Media planning and placement
• Membership drives and referral programs